Terms of Service
Last updated: June 30, 2026
These Terms of Service (the “Terms”) are a binding agreement between you and Signaro LLC (“Signaro,” “we,” “us,” or “our”) governing your access to and use of the Signaro competitive-intelligence platform, the website at signaro.ai, and any related applications, reports, and services (together, the “Service”). By creating an account, joining a pilot or waitlist, clicking “accept,” or otherwise accessing or using the Service, you agree to be bound by these Terms. If you do not agree, do not use the Service.
If you use the Service on behalf of an organization, you represent that you are authorized to bind that organization, and “you” refers to that organization.
1. The Service
Signaro is a competitive-intelligence platform. It uses automated research, public web sources, and artificial-intelligence models to generate competitor profiles, research reports, battlecards, cheat sheets, feature comparisons, monitoring updates, and a knowledge-base chat assistant, and it can incorporate data you connect from third-party systems (such as your CRM). The specific features available to you depend on your plan.
2. Eligibility & accounts
- You must be at least 18 and able to form a binding contract.
- You are responsible for the accuracy of your registration information, for safeguarding your credentials, and for all activity under your account. Notify us promptly of any unauthorized use.
- We may require a valid business email and may restrict or refuse accounts at our discretion, including to enforce eligibility or usage policies.
3. Pilot, beta & waitlist access
Parts of the Service may be offered as a pilot, beta, or early-access program. Such access is provided “as is” and “as available,” may change or end at any time, and may have additional or different terms communicated to you. Pre-release features may be incomplete and should not be relied on for production decisions.
4. Plans, billing & usage
- Paid plans are billed in advance on a recurring basis (e.g., monthly or annually) at the prices shown when you subscribe. Plans may include usage limits (for example, a number of competitors, reports, profile pages, battlecards, cheat sheets, chat sessions, or storage).
- Pay-as-you-go add-ons. Usage beyond plan limits, where offered, is billed at the then-current add-on rates and may accrue automatically as you use the Service.
- Fees are exclusive of taxes, which you are responsible for. Charges are non-refundable except where required by law or expressly stated.
- Subscriptions renew automatically until cancelled. You may cancel renewal at any time, effective at the end of the current billing period. We may change prices on notice effective at your next renewal.
- We use third-party payment processors; your payment is also subject to their terms. We may suspend access for non-payment.
5. AI-generated content — accuracy & your responsibility
The Service uses AI models and automated research to produce outputs.Outputs may be incomplete, out of date, or incorrect, and may “hallucinate” facts. Outputs are provided for informational purposes only and are not professional, legal, financial, or investment advice. You are responsible for independently verifying any output before relying on it or sharing it, particularly any competitive claim, pricing figure, financial statement, or statement about a third party. Signaro does not guarantee the accuracy, completeness, or fitness of any output for your particular purpose.
6. Third-party content & trademarks
The Service references and summarizes information about third parties, including competitors, drawn from publicly available sources. Such information belongs to its respective owners, and any third-party names, logos, or trademarks are the property of their respective owners; their use in the Service is for identification and commentary and does not imply affiliation or endorsement. You are responsible for your own use of any third-party information surfaced through the Service and for ensuring that your use complies with applicable law and any rights of those third parties.
7. Your data & integrations
- “Customer Data” means content and data you submit to or connect with the Service, including data imported from integrations such as your CRM (e.g., HubSpot). As between the parties, you own your Customer Data.
- You grant us a worldwide, non-exclusive license to host, process, and use Customer Data solely to provide, secure, and improve the Service for you and as described in ourPrivacy Policy.
- You represent that you have the rights and any necessary consents to provide the Customer Data and to authorize the integrations you connect, and that doing so does not violate any third party’s rights or any contract or law.
- Your use of any third-party integration is also governed by that third party’s terms; we are not responsible for third-party services.
8. Acceptable use
You agree not to:
- use the Service unlawfully or to infringe or misappropriate others’ rights;
- reverse engineer, scrape, resell, or build a competing product from the Service, or circumvent usage limits, security, or access controls;
- upload malware or interfere with or place undue load on the Service or its infrastructure;
- submit data you are not permitted to share, including others’ confidential information without authorization;
- use outputs to harass, defame, or unlawfully disparage any person or business, or in any manner that violates applicable competition, advertising, or consumer-protection law.
9. Intellectual property
The Service, including its software, models, templates, and design, and all related intellectual property, are owned by Signaro or its licensors. Subject to these Terms and your payment of applicable fees, we grant you a limited, non-exclusive, non-transferable right to access and use the Service during your subscription. As between the parties and to the extent permitted by law, the reports and other outputs generated for you are yours to use for your internal business purposes; we retain ownership of the underlying Service and of any aggregated or de-identified data used to operate and improve it. Any feedback you provide may be used by us without restriction.
10. Confidentiality
Each party may receive non-public information of the other. The receiving party will use it only to perform under these Terms and protect it with reasonable care, excluding information that is public, independently developed, or rightfully received from another source.
11. Privacy
Our handling of personal information is described in ourPrivacy Policy, which is incorporated into these Terms.
12. Term, suspension & termination
- These Terms apply while you use the Service.
- You may stop using the Service and cancel at any time. We may suspend or terminate access for breach, non-payment, legal risk, or misuse.
- On termination, your right to use the Service ends. You may request export of your Customer Data before deletion. We retain deleted projects and associated data for a limited recovery window (approximately 30 days) after deletion and then permanently delete them, except where retention is required by law or for legitimate business records. Provisions that by their nature should survive (including IP, disclaimers, liability limits, and indemnity) survive.
13. Disclaimers
The Service and all outputs are provided “as is” and “as available” without warranties of any kind, express or implied, including merchantability, fitness for a particular purpose, accuracy, and non-infringement. Signaro does not warrant that the Service will be uninterrupted, secure, or error-free, or that any output is accurate or complete.
14. Limitation of liability
To the maximum extent permitted by law, Signaro will not be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, revenue, data, goodwill, or business decisions made in reliance on any output. Signaro’s total liability arising out of or relating to the Service or these Terms will not exceed the amounts you paid to Signaro for the Service in the twelve (12) months before the event giving rise to the claim (or USD 100 if you have paid nothing). Some jurisdictions do not allow certain limitations, so some of the above may not apply to you.
15. Indemnification
You will defend and indemnify Signaro against third-party claims and related losses arising from your Customer Data, your integrations, your use of outputs, or your breach of these Terms or violation of law.
16. Changes to the Service or Terms
We may modify the Service and may update these Terms from time to time. Material changes will be communicated by reasonable means (for example, by posting an updated version with a new “Last updated” date or by notice). Your continued use after changes take effect constitutes acceptance.
17. Governing law & disputes
These Terms are governed by the laws of South Carolina, United States, without regard to conflict-of-laws rules. Subject to the arbitration agreement below, the parties submit to the exclusive jurisdiction of the courts located in Greenville, South Carolina, and either party may seek injunctive or other equitable relief in any court of competent jurisdiction to protect its intellectual property or confidential information.
17.1 Informal resolution
Before initiating arbitration, the parties will try to resolve any dispute informally. You agree to send a written notice describing the dispute and the relief sought tosupport@signaro.ai, and we will send ours to the contact you provide. If the dispute is not resolved within 60 days of that notice, either party may begin arbitration as described below.
17.2 Binding arbitration
PLEASE READ THIS SECTION CAREFULLY — IT AFFECTS YOUR LEGAL RIGHTS, INCLUDING YOUR RIGHT TO BRING A LAWSUIT IN COURT AND TO HAVE A JURY TRIAL.
Except for the excluded claims below, any dispute, claim, or controversy arising out of or relating to these Terms or the Service that is not resolved informally will be settled by final and binding arbitration, rather than in court, administered by JAMS under its then-current commercial arbitration rules. The U.S. Federal Arbitration Act governs the interpretation and enforcement of this section. The arbitration will be conducted by a single arbitrator, remotely by videoconference, in the English language. The arbitrator will have authority to award the same individual relief a court could, and the arbitrator’s award may be entered as a judgment in any court of competent jurisdiction.
17.3 Exceptions
This arbitration agreement does not require arbitration of: (a) claims that qualify for a small-claims court within that court’s jurisdiction; or (b) claims for injunctive or other equitable relief to address actual or threatened infringement, misappropriation, or violation of intellectual-property or confidentiality rights.
17.4 Class-action and jury-trial waiver
TO THE MAXIMUM EXTENT PERMITTED BY LAW, ALL CLAIMS MUST BE BROUGHT IN A PARTY’S INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, COLLECTIVE, CONSOLIDATED, OR REPRESENTATIVE PROCEEDING. The arbitrator may not consolidate more than one person’s claims and may not preside over any form of a class or representative proceeding. THE PARTIES WAIVE ANY RIGHT TO A JURY TRIAL. If this class-action waiver is found unenforceable as to a particular claim, that claim (and only that claim) will be severed and may proceed in court, while all other claims remain in arbitration.
17.5 Opt-out
You may opt out of this arbitration agreement (§§17.2–17.4) by sending written notice tosupport@signaro.ai within 30 days of first accepting these Terms, stating your name and intent to opt out. Opting out does not affect any other part of these Terms.
18. General
- These Terms (with the Privacy Policy and any plan-level terms) are the entire agreement and supersede prior agreements on this subject.
- You may not assign these Terms without our consent; we may assign them in connection with a merger, acquisition, or sale of assets.
- If a provision is unenforceable, the rest remain in effect. Our failure to enforce a provision is not a waiver.
- Neither party is liable for delays or failures caused by events beyond its reasonable control.
- Notices to us may be sent to the contact below.
19. Contact
Questions about these Terms? Emailsupport@signaro.ai or write to Signaro LLC, 1140 Woodruff Road, Ste. 106, Greenville, South Carolina 29607.