Signaro
Now recruiting pilot users

Competitive intelligence thatruns itself

Signaro automates competitor research, generates battlecards, and keeps them current — driven by both market changes and your real sales deals.

Free 14-day trial at launch · No credit card to join the list

Everything a competitive program needs — automated

From first research to always-on monitoring, Signaro handles the work a full-time analyst would.

Automated competitor research

Point Signaro at a competitor and it gathers the web, scrapes their docs and pricing, and synthesizes a structured profile — no manual digging.

Battlecards that update themselves

Generate sales-ready battlecards and one-page cheatsheets, then let them refresh automatically as the market and your deals change.

CRM-native intelligence

Connect HubSpot or Salesforce and Signaro auto-discovers the competitors showing up in your deals — and learns from every win and loss.

Always-on monitoring

Daily change detection flags when a competitor moves on pricing, positioning, or product — with a clear 'what changed' summary.

Grounded, cited answers

Ask questions in chat and get answers grounded in primary sources, with citations — not confident guesses.

Built for teams without a PMM

Graduated autonomy lets you start with human review and dial up to fully autonomous as you build trust.

How it works

  1. 1

    Connect

    Add a competitor or link your CRM.

  2. 2

    Research

    Signaro runs the research and drafts battlecards.

  3. 3

    Review & publish

    Approve, then share with your sales team.

  4. 4

    Stay current

    Signaro monitors and updates on its own.

Simple, transparent pricing

Start free. Upgrade when you're ready.Pricing subject to change at launch.

Trial

Kick the tires on a real competitor.

$014 days
  • 1 competitor
  • Battlecards & analysis
  • 25 chat sessions
  • 5 GB storage
Join the pilot
Most popular

Starter

For an individual owner or small team.

$15/ month
  • 1 competitor
  • Daily monitoring
  • 25 chat sessions
  • Pay-as-you-go research
Join the pilot

Professional

For teams running competitive at scale.

$25/ month
  • 3 competitors
  • Higher research allowance
  • 50 chat sessions
  • 10 GB storage
Join the pilot

Join the pilot

We're onboarding a small group of pilot users. Add your details and we'll be in touch with early access.

Please use your work email — personal addresses aren't accepted.